LOKAL

Brand identity design for a day-to-night restaurant and bar in Freiburg, Germany. The visual language balances bold typography with hand-drawn illustrations, reflecting the venue’s ability to move seamlessly from brunch and coffee to elegant dinners and late-night cocktails. Inspired by warmth, authenticity, and a sense of belonging, the identity combines natural tones, refined details, and dynamic elements to create a brand that feels both welcoming and elevated — a place where everyone finds their spot.